Friday, November 20, 2009

FINISHED (small) PRODUCT(s)

I feel these images all speak for themselves. I wanted my images to have a fun, cheeky, yet non offensive, professional and eye catching impact on my viewers. After all, SEX sells doesn't it?
I approached this assignment with an open mind, drawing ideas from within each individual box as it stood before me. I had gathered a large range of materials to compliment what each of the products range was offering. I kept the connection of shallow depth of field running through all images to really make the subject pop from the background, drawing the eye straight to the product but still having that bit of reference material present. I definitely battled through some days (but always pushed through), other days everything just fell into place. Overall I feel I achieved probably my highest quality folio to date, in the end having also gathered a large amount of individual experience along the way.

Background - Bubble wrap
Tingly Christmas craft cellophane'ish strips used to reference "Tingle".
Lit evenly with two soft boxes from either side of subject

Background - Bubble wrap, spotlighted with flash to try & match the "tingle" text glow. Tingly Christmas craft cellophane'ish strips underneath netted material used to reference "Tingle". Main flash front lit and slightly to the side of subject with reflector on the opposite side to achieve slight graduation and more of a 3D approach.

Background - Checkered material to accompany the car / race theme (referencing a checkered race flag). Subject accompanied by a car speedometer (referenced from packaging & "extended pleasure"). Both subjects placed on a mirror to achieve desired reflection.

Background - Blacked our studio and disco ball hung from retort stand. Long exposure to achieve light painting with a glow stick (referencing "glow in the dark"). Subject again placed on mirror to achieve reflection.

Background - Studded package padding referencing "studs" and the texture pictured on the box.
I used a differently shaped padding in the foreground still similar to what was used for the background, but I felt the shape of this one closer referenced "ribs" as it wasn't quite as pronounced as the shape of the padding I used in the background but more of a wave / ribbed texture.

Background - Floral material with a range of different blues
(blue referencing the brand and "world's no1 condom brand" sticker). The use of feathers is obviously referenced in the range promoted. Again similar to one of the "tingle" ranges, I spotlighted the background from behind the material and lit the front with a main flash & reflector. This image has had the two feathers in the background photoshopped in from other shots I had taken so that I could achieve the desired look I was going for as it was difficult to get the feathers to fall in their "perfect" positions.


I kept this one really simple with just the background referencing "flavours". When I went for a more complicated approach the image started to look a little too busy. The subject is simply just placed upon a piece of glass to achieve a slight reflection but also have the background make a subtle appearance through the transparent material to accompany the true background.

1 comment:

  1. Hi Chelsey, this is very very successful folio. I'm blown away by the effort you went to create sets, backgrounds and lighting that relate to the products and not just the packaging but the subtle aspects of the products as well. Congratulations.

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